You’ve probably heard a lot about blogging and how it can help your business, but you could be overwhelmed by the idea of setting up your own website and actually posting blog posts on a regular basis. Luckily, if you know how it is to blog your way to success, you can get the results that you want without having to feel overwhelmed or stressed out.
Use the Right Blogging Platform
First of all, the blogging platform that you use can have a big impact on just how easy or difficult it is to blog. If you choose an easy-to-use platform like WordPress, you’ll find that updating your blog is easy. There are other platforms available, like Tumblr and Blogger, but we like WordPress because of the sheer number of sites that are created each year using the platform: 56% or more! Still, if you’d like to investigate other platforms, this blog article covers the top 10 free blogging platforms.
Have it Set Up for You
Even though you might want to handle most of the blogging yourself, it’s not a bad idea to hire a professional to set your blog up for you in the first place. (And we wouldn’t argue if you decided to use us! <g>) Once your blog is complete, you can focus on writing posts and building up a following, rather than figuring out how to set up your template and making your blog look like you want it to.
Write About What You’re Passionate About
If you are planning on building your own personal brand, blog about what you are passionate about. If you’re blogging for your business, you’ll want to blog about industry topics that you can really sink your teeth into. If you’re writing about things that you are passionate about, then you’re sure to find blogging to be a lot more fun and to feel a lot less like work. Plus, your readers will be able to tell the difference between posts that you had to force yourself through and posts that you had a lot of fun writing.
Promote Your Posts on Social Media
One of the easiest, cheapest and most effective ways to promote your blog is on social media. In no time, you’re sure to have lots of people reading your posts.
As you can see, it is entirely possible to blog your way to success without too much stress. If you need help with setting up your blog and advertising it, you can also contact us for professional assistance.
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This article is published by Will Sherwood | The Sherwood Group |Website Design | Graphic Design | Marketing Communications: The Sherwood Group has over 30 years of experience working with all sorts of companies, small and large. Our clients range from entrepreneurs to Fortune 500 firms, in nearly every business sector, from across the street to around the world (and yes, even Europe, China, and South America). Our goal is to create advertising, graphic design, website design, and marketing communication that still looks fresh and relevant 10-15 years later. Our mission is to stir your imagination and leave your competition shaken and wondering, Now what do we do?” We are located in Myrtle Beach, South Carolina.
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